HomeMy WebLinkAbout1920-07 The Kelsey City NewsTHE KELSEY CITY HEWS
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HOLDIvGS OF THE EAST COAST FINANCE CORPORATION
Embracing Kelsey- City, Palm Beach Harbor, and Grounds of the Kelsey City Country Club, Florida
• -, . s • • 1 S � •^,7
Largest development of its kind in Florida. In many ways the fairest, squarest and best plan of co-operation ever devised or put in operation by man
BIRD'S-EYE VIEW OF HOLDINGS OF EAST COAST FINANCE COR?ORATION, SHOWING KELSEY CITY AND PALM BEACH HARBOR
Corporation's holdings consist of over one hundred thousand acres of land 17 miles in length, embracing an area of 160 squee miles. The island formerly called Munyon Island is shown connected with the mainland and ocean frontage by a bridge
and causeways, which will be known as Palm Beach Harbor (the future fashionable winter resort). The naturaladvantages for a commercial city and winter resort are second to none in the South. Its beauty is unsurpassed.
East Coast Finance Corporation
milk and honey.
After an exhaustive examination of Florida lands for agricultural pur-
poses by experts long familiar with every detail of soil, productivity and
climate, it was unanimously decided that the holdings since acquired
by the East Coast Finance Corporation met in every particular their
rigid requirements. This vast tract of over one hundred thousand acres,
skirting the ocean and the lake district, is entirely in halm Beach County
and stretches from two miles south of West Palm Beach to Jupiter in
the north, a district of over seventeen miles in length, -and embraces one
hundred and sixty square miles.
Purchases were made from over sixty individuals and several large land
companies at prices ranging from $6.00 to $25.00 per acre, while in a few
instances the exigencies of the general development and proposed drain-
age, the necessity of purchasing a few small tracts that had been cleared
and upon which drainage work had been done and two or three years of
crops had been grown. IIl these particular instances prices ranging from
$200 to $350 an acre were paid, but it should be observed, however, that
the land itself was in no way superior to that purchased by this Corpora-
tion in large tracts at from $6.00 to 82,-).00 per acre, as it only represented
enhanced market values occasioned b\- reason of the improvements
above nlciltioiled.
The undeveloped back -country tributary to the East Coast is un-
doubtedly the richest known in the United States —an empire in its mag-
ilitude. A deep water inlet connecting the Atlantic Ocean and Lake
Worth two miles south of the proposed town site of Kelsey City is now
under C011StniCti0i1 of sufficient depth to carry coastwise and ocean Co111-
merce. Here we predict will be created a great shipping center and in
the harbor ships will carry flags of every nation.
The holdings of the East Coast Finance Corporation will 1)e divided
up for the following- purposes:
Town site Palin Beach Harbor Cane Sugar and S\-n.ip Mills
Town site Kelsey_ City Stock Raising Fauns
Seashore Villas 'Hoer Farms
Sugar Cane 1F;11'llls
Nurser\
Bungalow Farms
Formed to develop one of the most fertile and available properties in
the` Southern Peninsular .of. Florida, Henry M. , Fla ler opened up a
Land of 5uiisliuite u:lc1 t u\v ors —Barry ~eats '
Truck Fauzlls and Dairy Farms
Golf Links
Florida is t11e world's salvation on sugar. Growing sugar cane and
I11aking sugar will be done by the corporation. It is estimated that the
profits from this ONE industry will pay the eight per cent and retire a
large block of the preferred stock yearly. THINK NOW, from lust ONE
of our industries this can be done. AND we will have many profit -
making sources —Cattle Ranches. Dairy Fanlls, Stock Farms. Trick
Fauns, Orange and Grape Fruit Groves. Brick Plants. Saw Mills. of
which two are already_ operating and furnishing our O\wI1 lumber.
We want almost every industry under the sun to be represented at
Kelsey City. These industries will give employment to many lltln-
dred people, in all walks of life. Preference will be given to our own
stockholders. Buy A BLOCK OF THIS STOCK. It's an option to purchase
a faun, an orange grove, a home at a less price and help you find em-
ployment if you are competent. Kelsey City is to be a REAL CITY
teeming with life and industry. It's already started. It has every-
thing that makes for success —location, beautiful roads. both rail and
water transportation, miles of ocean and lake water frontage, adjoining
f 1.
Q 1t-Aw(.€ 4 .6e4f1FACr GAMS
;i11111 i? 1• act,,l•le5
Fruit Packing, dehydrating and
shipping stations
Saw aIld planing mills
President and General 1'itnas,er of East Coast
Finance Ce-poration
the greatest resort in the world, Pal. Beach, and above all and sur-
rounding all, the best GOD GIVEN c ate on, earth. When WC open
this city plat for sale the holdings : of last a month --AND the profits
from all this are yours to the extent I your holdings in stock. THINK
CLEARLY now and decide to take every share of stock that you
possibly can.
With a real desire in your heart1n reach success, to change from a
frost -bound north to sunshine the -par round. t,, f‘,un,i 1>
bu'si less. farm and 11()lne—YOU CAi'fN. AFFORD 1 ,a›, t l i 1. o; ,'-' 11
.1.11c 0 ,1“,rat >11 will present to y stockholder a plan for selecting
i 111: land, pl:anitiIig and caring t(,1' thei for a term of years, an orange or
grape fruit grove. to be prepared for'nat time when your hopes are real-
ized and you can come to Florida, .o a business and a self-sustaining
home. "Phis enables you to close oulgrl lually in the north and enables
you to utilize your present income t become established in the South-
land aIld NOT guess at anything. - 1 we send that plan to you \when
ready? Let's hear. Let's have y request for \whatover stock you
can handle. It immediately puts in the preferred class for all the
good things we will have.
Ask us questions. ANYTHING yf': 1.,11 to know. We welcome your
' r
queries an(:.ar,u at your service. a:: f you are sick of shoveling snow.
paying doctor bills. carrying coal „ not getting ahead. we will show
you a way to forever get away fron1i11 this and do our best to introduce
you to real prosperity. sunshine and appiness.
We repeat, we have a most C4ha" ive and expensive book. If you
are interested sufficiently we will s it to you free. The whole story
is IIl it. .
Investigate. search for the truth
and truthful. are strong in resour0
the MOST VITAL THING that you ham
cer_iing your happiness and succe
stock. Come and see us or send 1
you cannot do either, mail your
flaying decided that we are honest
ad, that we have presented to you
er faced and immediately con -
EN ..y-T and take some of this
reseutatiye with authority. or. if
pti.bn.
H. S. Kelsey
Farmer, Typesetter, Head Waiter, Restaurant Proprietor, Real Estate
Operator, Theatre Magnate, Founder of Waldorf I un-'h System, Chairman
-- r T r ' - - r Tom'' 1,..:.....-•---r ' 1.. - 1- _' - �._ _ _
States, Founder K,;sev City, and Developer of tl .�
, P ..ast Coast Firirl nce
Corporation
H. S. Kelsey is first, last, and all the time a fighter but of the General
Grant type,, His earnest, sincere manner, his quiet consideration for others,
and his absolute honesty, have overcome the animosities of his enemies
and won for him the loyal support of a host of friends. .
Many say —"How did they acquire -so much for such a shall sum ?"
The price was about $2,500,000.00 and the property, if .appraised to -day
by experts would place the value double this amount. The answer is —
while others waited, H. S. Kelsey acted. He has been pyramiding his
efforts for the past twenty years and always won. He is a wizard of suc-
cess. That is why all like him and believe in him. An admirer. says —
"God made Harry Kelsey with the brain of a Napoleon and a soul of honor
and then broke the mould." •
Mr. Kelsey was horn in Claremont, N. H., hut spent his boyhood in
Agawam, Mass. His father was one of the good New England farmers
who gave' the boy the full measure of long hours and hard work and which
finally induced him to think he could make money easier in the city. He
began as a printer; the calling which has started so many famous men.
After a good start he was obliged to give up that work because of poor eye-
sight and engaged as a waiter in a restaurant. In this new vocation he soon
showed his adaptability and worked steadily upward until he became pro-
prietor. His early business locations were at Holyoke and Springfield,
where he founded the Waldorf Lunch from which cities he passed on to
Providence and Buffalo and in 1907 began his triumphant career as the
builder of the Waldorf chain of Lunch Stores with headquarters at Boston,
Mass. This business has doubled and trebled under his management;
the last operation in May 1919 making it one of the largest if not the largest
chain of Lunch Stores in this country.
\Ir. Kelsey began his Real Estate operations early in his business life
and h,t, , •' �, , ,( f'�, �,.•• � ��� l � 1•�}� ,, 1 ;li ulated in Central Real Estate. At
i ..E%i1•S Alaalso a large
• i,, ,xcellc:nt rl�l-
vantage. \ Ir. Kelsey has also financed and developed.several sub -divisions.
He is a member of Boston and Massachusetts Deal Estate Exchanges.
Mr. Kelsey is Treasurer of the American Fox Breeders' Association and
the proprietor of a fine silver fox ranch at Lexington, Mass. Twenty years
ago he was head waiter in a Hartford hotel at 510.00 a week. Today he is
Chairman of the Board of Directors of a S-1.500,000 system of lunch rooms
and is developing 100 square miles of land in Florida adjoining Palm Beach
\\ hich he bought last year.
Mr. Kelsey's venture in the fox breeding industry was made purely
through his love for animals. His ranch at Lexington is where his farm is
located. a show place \where many are daily visitors. He has spent a for-
tune in buildings on his farm and not long ago paid 8-1,500 for a pure-bred
Holstein bull -calf. Some of the best thoroughbred foxes • in America are
quartered at his fox ranch.
Mr. Kelsey's son. Paul. a high school lad, is a partner in the fox ranch
and the young man looks after many of the details of the business.
Mr. Kelsey has now turned his attention to the tremendous opportunities
lying in Palm Beach County. Florida. Retiring from the office of Presi-
dent of the Waldorf System, Incorporated, to permit greater freedom of
action and relieving himself of o ':ier business cares, he is now concentrating
his superb energy upon the affairs of the East Coast Finance Corporation.
Already very large operations are under way for further development of
this great enterprise and the readers or this paper will be advised of them
as they are being carried out.
THE KELSEY CITY NEWS
EAST COAST FINANCE CORPORATION
. H. 1 1, 1
.1 1 liRl ►\11 I I:I.I > "I'I:I.I,"I', Po 1-'I'1) ,.
.\\"I .\1I':, \\'I:s"1'
/ tone, and t ' 'i !r ! \furl rir rrr-rrt r'r :'Irrl: at,/
to StJ1llllltlte our ��: r'� t
('111 plo\'et'A 111 13o,!,')1, .Ilrl r:r :11 r'tl rl)ltl l'r1(1)1 130lr 1.',
:\ddre, :Ill r'ro711i11l1111,111,)11b 1,, F.,111 ri•1:i1 I )ep:Irlilll'ilt at t'llhl'1"
( hficial Paper of Kelsey City. Palm Iil•ach I lore )r, City Country Chili and
East Coast Finance Corp) )ran( n.
SCIISCRIP'1'il►N
( )utslde \\,',t P:Ilm lit':Tell :111r1 fir)-trril, \lo--. r':)1'
Subscription it rn price in \\"eft i':Iln1 lit o Ii an, I I \ 1.: ` 1 .1 11
i)eliyered lr\' ('arrit•r in \\'c•ot Pal::: iitor 1i . r 1'.rl :. li•
:\dvertising 1::Itt•, mad, l;n �, it n :r( 1
1».)i00 . r .. Ill
to reject any r)htt•r tl�ril:rl lr' :! l\r'1'il r'': r'tlt
Foreign Su} r" ril•rt it rn Pric'r• 1 ..i11 p('r year
The .l ssoritlted 1'ress is e.rrlusively entitled to the use for republication of all ne,cs dis-
patches appearing in these columns. .111 ru,'/:ls of rep!(biication of special dispatches
herein are reserved.
Communications and remittances should he addr' '(1 and made payable to Karst Coast
Finance Corporation.
Editorial
Over the desk of II. S. Kelsey in his private office at 44 Bromfield
Street, Boston, the visitor will see this motto in a neat frame
"If you are o11 the worry train
Get a transfer.
The cheerful cars are passing through
.1nd there is Lots of Room for you
(yet a transfer!"
This is the secret of the success of the young man who is keeping the
heals of New England, N evv York, and Florida wagging. He spends
his time and energy in useful occupation. He has no time to worry.
He leaves that for his more fortunate or unfortunate brothers; for all
men are brothers to him. vvho are decent and square.
Thomas Edison says: "Genius is ):)(; ,- work."
Don't worry! Work! And if you want to know ovhat to do then, I say
again Work, and again Work. One of the greatest blessings ever con-
ferred uIx)I1 the human race is work. Few have the vision to see the
end of the effort. All can and should have faith in themselves and in the
fact that their Creator has promised them direction and guidance if they
will make the effort.
The development of the East Coast Finance Corporation is a TRE-
MENDOUS undertaking. Every man in it must be on the job and in
his place or he must step aside for the man who will be and who means
to be loyal to H. S. Kelsey and the Corporation.
LOYALTY
"I' 11 I-. k I'
Personal Items
•-H till\
NI rs. H. t rt 0:npt
par: to o 1 '11 }1 :Ilpn5
I :..
\lisp 1)icl<nin'n
:r crt-111 \\'or-
lil'1. 11111 tax records :il', favorite
and -In' can go some ill:lli1111' up a pay
I.udekin is going to show the folks
up .11, Nursery hove to o grow :nine of
thy ;lliliilil rrr-t's she to the
.1y :)rkn r l:(v loot \\'inter. They
\ r'ry oweet. 1t»- the \\'a\ \Tins i.ttcie-
1•:: slt•ll' r,gi':ll rin-r and writes an
It is pleasant in every ofiic, to have :1
dignified womanly personalit\' acid \liss
I3ald\\-ir1 tills the hill. She is a good
stenographer and a better office assistant.
\lrs. Colcutt has not been with us long,
but already is full of loyalty to the East
Coast Finance Corporation and saws she
has sold herself some of the 8(; Preferred 1
stock l\' siimly writing, about it in the
compiling of our new sugar Prospcctu's
• and the July issue of the Kelsey Ci:•y
News. \Ve hope she has also sold Mr.
C'oleutt. She is a faithful and earnest
Last but not least is the womanly genius
who presides over the private door to the
office of our Chief, Mr. H. S. Kelsey.
Always courteous -giving to each his due.
Miss Maclntosh is one of the most coti-
I 1 / \I-\\ i
Palmeach, lorida,
1,:ay 1, 120.
Yr. Larry S. Lelsey,
President
East Coast Finance Corporation,
':`hest Palm Beach, Florida.
Dear Jir:-
After having gone thoroughly into your
Lions Kelsey City, and having looked at
opera at is y y,
your proposition from every angle , I am pleased
to endorse it in its entirety.
To any one wanting an investment that
is secure and one that bears every evidence of
becoming a great money maker, I can heartily en-
dorse the stock of the East Coast Finance Corpora-
tion.
New York, November 17, 1 S)19).
Mr. A. R. Birchard
•44 Bromfield Street, Boston, 1\lass.
Dear \ I r. Birchard :-
ou have asked my opinion of the pres-
,valuc, earning power and possibilities
land holdings in Palm Beach Coun-
scientious of secretaries. The day s are lorida, recently acquired by Mr. H.
never too long nor the work ever ton ar-1. Kelsey of Boston, Mass.
duous for her zeal and loyalty. May there.' In reply, will say I sold the first building
be more like her. of ever sold in Palm Beach Proper, and
ave had an office there and also in West
Mr. Hill must come in for his share of.;
alm Beach from that time until the pres-
glory. He says he began as a boy pasting?
ent, Nearly, or quite, two thirds of all
on labels on bottles in a drug store and the sales of real estate at Palm Beach have
now finds himself back again brush and been passed through my hands, and I
glue pot in hand pasting East Coast Fi- have also disposed of a vast amount of
nance Corporation pictures in albumsproperty in West Palm Beach and Palm
for the selling force. Be sure they are in Beach County.
right side up Brother Hill. I have familiarized myself very thor-
It takes a many sided man to handle the oughly with Mr. Kelsey's holdings, and
general supervision of the immense pro- tilting them as a whole, I believe today
perties of the East Coast Finance Corpora- . that. the value of same is at least twice
tion. Many times Dr. Clark has to use what he has paid for his property.
the diplomacy of a Tallerand and the will Mr. Kelsey has one portion, which
of a Bismark to put things across, but he consists of at least fifty square miles, for
To every worker for the E. C. F. C. is given the enviable opportunity gets things done and done right. That . which I would readily be glad to give him
of showing what he is made of. From Alfred who sweeps and dusts the is why he is always greeted with a smile ' four times what he paid for same. This
by our President. a special property, I consider, as equal to
office at West Palm Beach to the biggest men in the Sales and Officeany of the best farming land in the State
force in both Boston and the Southern Division. This takes in all the Ever bright-eyed, solid, and substan of Florida.
En , (irpentirs, lu ub s, Brick Makers, . Nurserjmlen, Super- tial. Such is Dana Kendall a s endid Mr. Kelsey's real estate holdings in
i eve y o�boy a "` aid sixty represente.tive of the New Enkland` type Palm Beach ro It - Florida, todav_Ya.r,
- -� - -- a .aie • qn t ibex erties in
forgetting the men on the Saw' Mills, the Planing Mill and Fritz and Oc- land to other parts of the UnitedStates
f, r
<r
tavia in the kitchen at the Big Commissary. We repeat. The enviable
opportunity. It will mean something to us all to be able to say after
this great work is finished "I helped do it." Remember it is the largest
development of its kind in Florida and you are working for those who will
appreciate your best efforts and give you every opportunity to mak
good. -
earning power of money invested
and laid the foundation for successful Might in Palm Beach County today is very
business and adventure. With a hun- large indeed, and Mr. Kelsey bought his
dred such men one could conquer qny- holdings at an extremely low figure,
where. Prof. Rane finds hiril an excellent
assistant in his nursery work.
Very truly yours,
1
// ,AA
Profits on land sales have run very high,
and the future should bring even better
returns. Acreage near West Palm Beach,
that was sold six or seven years ago at
$50 an acre, without $ 1 being spent on
improvements, 1I1 111ai1\' instances is worth
at least $2,000 an acre today, and the
possibilities in earnings to the 111aI1 with
red blood, ambition, and some money,
would be only measured by his activities.
Immediately back of Pahl Beach is
what is known as the famous Everglades,
the soil of which is the richest on earth,
and the greater portion of Mr. Kelsey's
land is composed of this rich soil. He has
acquired considerable lake front property,
and ocean frontage, which is not suitable
for cultivation, but which with the de-
velopment that he intends making, will
be very valuable for residential purposes,
as this class of property is very limited in
Palm Beach, and today commands a very
high price.
I have been developing property through-
out all portions of the United States for
these last forty years; was instrumental
in the upbuilding of Southern California
in its earliest days, and I believe that no
place today in America offers greater 01)-
portunity for the developer, than that of
Palm Beach; Florida and vicipity, >�nd
- if Horace Greeley were. ,alive today, lie
'411• + ' -r
mar.,
,
I think if you were to write to any man
in Palm Beach County, from the leading
banker down to the smallest real estate
man, they would say that Mr. Kelsey has
TULY, 1920
the most wonderful proposition to make
illoile\ of all\'llllilg 111 the �tatl'. Ito also
has the good will of not only the City and
County Officials and leading hankers and
real estate men, but I believe of ever\
Mall 111 Palill Beach County, and he will
not have to go outside of the County to sell
the greater portion of his holdings, if he
so desires, at enormous profits, as the peo-
ple have. faith in their own community,
and have plenty of money to buy with,
and will be very liberal in their purchases
with hull.
Mr. Kelsey with his excellent a<lyisors
is developing a General Plan of operations
which if properly carried out, will mean
a fortune to all who associate themselves
with hint.
There is Ito end to the possibilities of a
proposition the size of Mr. Kelsey's, as it
is one of the largest developments ever
planned in Florida. He is a careful busi-
ness man, has made much money in his
own business and large profits from his
previous Real Estate operations.
Mr. Kelsey has the support of men of
large means and his directorate includes
men of experience in developing Florida
Real Estate. I predict that his opera-
tions will bring him a very large profit.
9 n v ery pleased to writoe,xpu thus
fully, $or I have known Mr. Kelsey for
.'me gears and of hia Real }�;sta.tp
making money.
I beg to remain,
Yours very sincerely,
(Signed) I,. If. Green.
THIS IS YOUR NEWSPAPER -
This little four page sheet makes its bow and wishes you to under-
stand that its columns are open to you, our fellow worker, in the ranks
of the East Coast Finance Corporation. There are about two hundred
on our pay roll and we shall increase the number as fast as we can find
the men and women who can help us to carry out the splendid program
laid down by our President and his corps of assistants. There are many
things under way. Some we are not able to speak of yet and a few are
presented in these columns. There is something doing all the time and
hardly a week goes by but new men are put at work in some one of the
many departments of this vast enterprise. We will welcome suggestions
from all and shall be pleased to hear from any who will be good enough
to find fault with us. Honest criticism shows interest and because we
have so much at stake and have made such heavy investments naturally
we are more interested than anyone else in having every department of
the East Coast Finance Corporation in first class working order.
RESULTS
What the whole world is waiting for. or working f()r. is results. whether
you are an idler killing time or up and coming and right on the job Re-
sults arc the measure of your effort. What Charles Schwab of the Beth-
lehem Shipbuilding Company says he wants is a man who will work out
a successful plan to further develop his industry; one of the largest in
the world of its kind. Conte to hiill with the plan' carefully laid out and
state just how Illuch money is needed to properly develop it. Then he
can afford tb give it the time it properly should have for study .(11(1 obser-
vation; work it out.a little if necessary and when ,11 ) 111111
One or Ten 1)«Illais} 1:::� l?:11 ill«' :!i:l Ilr 1 pr«1«ltic
at a certain tiI11e. 13tit lie' ]must 1 le' a big an, I14;11 111a11 51 that he can t'(1I11-
plete the job without taking the time of Mr. Schwab. The East Coast
Finance Corporation is looking for men of this character and can afford
to pay them well for their services.
HURRAH FOR THE BRICK PLANT
It certainly seems good to hear the whistle blow at the Brick Plant.
It cost us 1111,000.00 but it is one of the finest in the country. The
profits are good. Cost of production is about .l 1f l per thousand and
the finished brick sell easily for $2s.0(1 to 311.1111 per thousand. Con-
gratulations to Messrs. Cleary and Bartow. Bring on the next industrial
plant Mr. Kelsey.
SUGAR IN FLORIDA
Come on everybody! Let's wake up on thi; sugar question. The
truth is so plain that one who runs may read it. First, Florida has the
soil and climate necessary to raise the largest crops of the best granu-
lated sugar. It takes sixteen times as many men to raise 1000 tons of
beet sugar as it does to produce 1000 tons of Cane Sugar. It takes fif-
teen times as much money to raise 1000 tons beet sugar as it does to
raise 1000 tons of Cane Sugar. Nov everybody raise sugar cane and
let's have enough sugar. The world must keep sweet and good natured.
Our Engineers are a good bunch of
fellows. We owe them much gratitude
for laving down the lines to keep us where
we belong and so prevent trouble. It will,
be great when they have been able to finish
their surveys, etc., so that we can get a
whack at selling the land, etc. Mr. Pratt
can reach the furthest but we rather think
that Friend Holdslaw would beat him to
it at that.
"Leave it to me" says Mr. Halsey in
charge of the selling force, but we really
do not see how he could look in the glasw
were it not for the good offices of A. H. �`
Williams who so far leads with Q. A.
Lothrup a close second while G. J. Hig- 4
gins is coming down the track. But wait
until Harden and some of those other fell,
lows get their harness on. Then, Oh
then the rest will have to get up and hustle. '
We are satisfied this issue to merely .
extend a hearty welcome to our new Di-
rectors Donald J. Ross, Donald M. Hill,
and James H. Kendall, and our new Secre- PI
tar\• Rollin T. Lincoln. Suffice it to say ' r
they are faithful and diligent in season
and out of season and just now are
pushing along a splendid Golf Club House
A Picnic Day at Munyon Island
and Courses at Kelsey City. More neat One of the most enjoyable events in
month. e life of the tourist while in P<<1sr. Bea. 1:
• Cont\ is picnic day on \I111]\-oIl
1. has well Thius l,eauty a spot is located in the northern
tan�lin;; and reputation
sligind of Lake Worth and is twenty-two
1• inance C i1•j,r r!"tt I� 1 i
team Of WVcst Palm Beach.
J. G. Whiting, than which no more
genial or more urbane salesman lives, has
secured the highest position on the Honer
Roll of the East Coast Finance Corpora-
tion for \Iay. Long life and greater
cess t«) J. G. W.
Captain and Mrs. Glancy and you:*
Corporal Glancy have brought the Cori'
tllissary and General Store up to a fine
state of efficiency. Fritz and f)cta\ia
direct the kitchen department and already
the boys ar«- calling for the up-to-d::te
concoctions.
Few corporations possess men of the
ability of Prof. Frank \V. Rane, the Treas-
urer of the East Coast Finance Corpora-
tion. A gentleman to the manor born,
a master of horticulture and a propigatat
of the first class. We will soon have a
nursery to be proud of and our fields old
sugar cane under his management avid
direction will give us large and valuab
yields.
acres in extent. I t i; near the Garden
of Eden as any location «.,nld be. I)r.
Munyon, who for years was the owner
! \luoyon's Proprietary Medicines at
gPhila«lelphia, Pennsylvania, spent large
ums of money upon the island. He first
4 built a coquina sea wall around it about
tfive feet in hciht, and next stocked it
'with every kind of tropical shrub and tree.
A -:.-:tee was installed, the water
lipee;lg brought from the mainland in pipes
through the lake to the Island. A large
,and ,autiful residence was then erected
and Dr. Munyon was wont to bring his
many friends and associates to this lovely
;place. It is about a half hour's ride from
'Nest Palm Beach by water and is reached
Thy all kinds of craft --row boats, motor
',oats, sail boats, and yachts.
Dr. Munyon planted around the Island
Abossit ten feet from the edge of the water
row of beautiful cocoanut palms. Many
f these are twenty-five feet high and they
:re now in bearing, cocoanuts being found
aitinually on the ground through the
bacon as they fall from the force of the
Find. Can you imagine a location where
nature smiles upon you continually?
It soon passes and is followed by beautiful
sunshine. The flowers and shrubs are .
blossoming continuously. The gem of
them all is the Royal Poinciana Tree,
which when fully in bloom entirely covers
the green leaves with its magnificent red
blossoms. There are orange and grape
fruit trees and one can pick the fruit ripe
from the trees during the season.
The pictures describe an actual event.
The tourists are the family of Mr. James
H. Kendall of Holden, Massachusetts, and
\Ir. and Mrs. Charles Batchelder of Som-
erville, Massachusetts. We see them leav-
ing the wharf in the motor boat, and after
a short beautiful sail gathered in a little
bower on the Island called by I)r. Mun-
yon "The Fountain of Youth." enjoying
their lunch. Mr. Batchelder is not to be
seen as he took the photographs and gave
their to the editor. Mrs. Batchelder
may be seen under the Poinciana tree.
Write Mr. Kendall and ask him if he
enjoyed the trip.
Munyon Island is soon to be connected
with the 'mainland by a bridge and cause-
way, plans of which are now under way
and one can walk with rubber boots on
from the mainland to the Island with the
ex, r ption of the channel, which must be
i.r ;,,•1 the ',rags which pass
rtlr :,r �i ,nuth ul, the inland waterway
to St. Augustine.
Munyon Island is near the mouth of
the Indian River water way which runs
along the entire east coast of Florida,
emptt ing into the northern end of Lake
Wo-th. The boat voyage either north or
south is so beautiful as to practically he
beyond description.
Lake Worth is the fisherman's Paradise
and the inland stream is stocked with all
manner of fish which have access in and
out, first from the ocean to the lake, and
then from the lake to the Indian River.
A yacht trip along Lake Worth always
includes a trip to Munyon Island and as
the north and south channel runs west
of the Island, all boats that pass through
this channel must pass the Island. There
will be builded wonderful Japanese
bridges, and Venetian effects; gondolas
pi -ripened by gondoliers will sail the
waters of Lake Worth while electric lights
flash in the palm leaves as the soft
summer breezes swing the branches to
and fro. The atmosphere of this Island is
one of pleasure and delight. No visitor
in this section should leave without taking
this trip. It will take from one-half to a
whole day but it will well repay the effort.
JUL1', 1920
Wonderful Fruits and Vegetables
in Palm Beach County
GRAPEFRUIT
\owliere else are yr:(l,efrltit rr,,.',?, tt.
approach the (lil:dil_.' of th(, e• pre,d'1•
in the southern half of 1'1, iela,
located the holdings of the t
I'irlaTl( (• Corporation, and ?}1'• ;,re,-
dtle tiOT1 Of all other t r T ion - (,f the Union
that pretend to ;grow. ;;r:,pefruit \will not
approach the wield of southern Florida.
To one unfamiliar with the large yield
and fine grade of grapefruit r:ti,e:d in P:t'.rll
Bea('h County, it would 'rein in( redil,le ,
but the well -cared -for (groves offer many
opportunities \wh( re ;t per on e :tn
(,n,-half 1,1i>hel • Of }r:,1„•freli7 fr'....
hurl) of :t tree arid 1,:,'.
at -kin like kid le:,rl:'r :,!'.. '
with a pulp:,
ORANGES
No part of the .\nierie:(n continent
produces a (lu:tlit .• of fruit equal to that
of Florida. (' mlp:tre•d with the Califor-
nia product, it is thin-skinned, heavier,
juicier and more highly flavored.
The orange grove: of the late 1)r. 'food,
is considered to he worth nearly
an acre. The land of the Corporation
:tlrnost entirely surrounds this particular
grove.
\Witt n it is considered that this land was
purchased at a price of less than 820 per
acre, one can realize somewhat the possi-
bilities in profit which (.:tn be anticipated
1tv the Common sto('kholders after the
Preferred stock has been retired.
In the following table showing fruits and
vegetables produced ed in Palm Iicac'h Coun-
ty (one of the last to be settled), this
c'ounty's production headed the list over
all other counties in the State of Florida
with the exception of those products
marked with star, which took second
place,
have gra-- pity
quality with Bermuda ;gr:,, fair" green-.
In addit i(,n to ministering to all the
wants of the hopelessly enslaver} golf lend,
the pr()1,e,.1•r] development lelpment o•. IN e.],(... (•i• •
}iri,11;11 t1
.:.edi'im of the•
•1 11 1 k 1'
C'I-I l \ 1.;\V S
11,11,
c•e,tlntr\- l' I It b is
e'„illpll•te• \vithout a
It TITIIs (()i111, all 1
\Ir. Ilos; is making
provision for :t large
mind) r (1f ('ollrts.
Polo nl:tkcs a big
appeal to the class
of visitors wintering
in 1' 1 o r i (1 at and
there \will be every
opportunity to in-
dulge in this sport.
1 p o 1 0 belt.] is
1) e i n )2; set a sale,
and atnlple stable
accommodation will
be provide(] for
ponies.
To meet the in-
creasing demand for
saddle horses, the
Company plans to
maintain a livery of
the highest class.
Bridle paths are
being laid out on
1ltlnyon's Island,
and on the main-
land there are miles
of good roads for
those who drive.
Orange Grove of the Late 1 'flood in Palm Beach County
Miles of Irish Potatoes Growing on Our Demonstiation Farm, East Coast Finance Corporation
Florida the Natural Sugar Bowl
of the United States
Sug;ir,
t'el ;is ;i necessity.
The .\•.,:e•:c;(I1 pt'eel"t' are the
,'cased to exist as a sugar
1
producer" of importance, :Ind cannot t't11111'
Iack.
is never It Can lit' sho\w11 that, beCallsn of ills'
Many 11;111Ililg factol's itt the not norlllc:il
production of commercial sugar, there is
hut one place oil the entire globe, which
rcatest 1s free from lrllport;lilt limiting factors
and \-t't has ;1 sufficient area of kind to
- pI'oduce fully matured crops of sugar Cant'.
t"Or tllt' economical production and illar
thy t•;,•1'1 71:1111011 tOTIS of sugar
.:1.1\ required ie\' .1111e1"-
1 '•:' ': �' within ten years, i11 :lddl•
:'• i;. available sugar from all sources
i over ‘an,l over t,()($t,t)l)() thins of which is re -
one ieilli„n dollars Haired now and that place is the Great
;lilllll;llly to the .\Tllcrlc;lil Sugar Pt'ininsula--Florida.
products of South -
Lyman eastern N o r t ll
.\?llerlc;t --where 1)1)
per tent of the
.\inerlcans
It ill (' a 11 s an
American salyiilg on
sugar alone of over
11(1(1 million dollars
yearly, which in
about 20 years will
equal the live I,ilt-
ert v I,oails. And
it means ail annual
saving of S'.k1 for
each illan, \vOi11a11,
and child in Amer-
ica.
It is an estab-
lished fact that the
production of the
worltl's sugar pro-
duct was not equal
to the demand be-
fore the War, and
that as a result of
the European War,
the essential ele-
ments of a great
European sugar in-
dustry have disap-
peared, and that
Europe has per-
?ll�\\ I't COg-
Every ill;iil, u 111:111 ;lild child illtiSt.
h;l\ e sugar in soille torlil or tltllt'r. It is
the greatest muscle forming food there is
:lilll :is a f,r,ducer of human Hirer' and
energy 1t has no superior.
T11(' illailllfacture of Sugar is ;1111oitg the
most profitable of ally; the records of the
lealllllg t'Otllllaltlles prove that 011or1110ils
fortunes are being made by those engaged
i11 its production. No business is illore
staple and a total faiiiva' lif ai sug:li' crop
1s unknown.
WC ,hall raise' our cl\wll rattle and talk '
and refine our own sugar. \\'e have nntw
over acres of Sugar rant.' planted and
shall have over 1,000 ,errs planted within
one year's time. We believe than within
three years we shall be producing refined
Granulated Sugar in large clttat.ntities.
With an available acreage of over 50,000
)u
acres planted in Sugar Cane ittd basing
our figures on a very conservative pr(,-
duction the profits would be aitnualln
over $5,(0O,00(). This will be only one
of the number of highly profitable indus-
tries owned, controlled or operated by the
East Coast Finance Corporation.
The largest cattle in the world are those
of Porto Rico, grown on Para grass, and
those of South Africa, grown on Natal
grass. All of these grasses grow luxuri-
antly 1n Palm Beach County, Florida, and
in fattening qualities are far superior t(,
alfalfa and will produce more tons per acre.
There is an unfailing supply of pure soft
water in all parts of the property.
Oats, barley and rye can be grown in
the winter time either for green feed or for
grain. Palm Beach County will produce
two fully matured corn crops per year, and
three have been grown successfully.
The bat;: i, c rops.4such as: Potatoes, To -
bagel, Carrots and Parsni
matoes, Cad
ps,
1 ,,;,1,! 1. t ' ' r.... 17: z. i•l nt Tt .••irtir
1 w ere -greatieieid5 may be had. Truly
• Florida is the farmer's Paradise. It
should be a land flowing with milk and
Honey. God has provided the where-
withall, the wonderful climate, the smooth
) level land where a machine can do the
work of twenty men.
i Here is the great opportunity for the
farmers and for the man with a family who
1 has a little money and who is willing to
work. To all such we say "Coale to Kel-
sey Citv, West Palm Beach, Florida,"
Cal )1 >age
*Irish Potatoes
Tomatoes
( )nions
Squash
Eggplant
Peppers
English Peas
Beets
String Beans
Lima Beans
Limes
( )ranges
Pineapples
Bananas
.14,kagoes
Sugar Apples
*Sapodillas
*Guavas
Cocoanuts
*Grapefruit
There are twenty-two varieties of vege-
tables raised in Palitl Beach County used
by elan (1(1 domestic animals as food,
an(1, being staple commodities, are always
1n demand.
There are more than twenty varieties
of fruits, each in demand in its season in
the markets of the world. Here, then,
we have nearly one hundred soil products,
which cover the whole range of food for
elan and beast. For every item which
goes to make up each of these several
classes of products, there are many op-
portunities, for every product will be im-
proved by higher development in the utili-
zation of modern methods.
Florida is growing; note the contrast.
In 188(1 there were 2:3,438 farms in the
State of Florida of all sizes. valued at $20,
291,8:35; in 1915, the 55,0(10 farms were
valued at $188,3(N),(X)(). The ligures for
live stook for the years 1917-1918 are
:1];62,5 7 :3,:3 7 3.
Crates Va1uc
22,635
:333,825
4:30,842
62,694
27,198
208, 9:3:3
:3:37,747
24,669
4:3,483
340,0:32
4,65( )
4,491
58,291
59,(xx)
7 ,23:3
4,344
228
9460.
Gbts
(i,489
48,720 nuts :3,222
82,819 boxe, 195,622
3:32,1(i1
545,243
2,314,018
1:30,12:3
53,882
386,541
547,924 �...-
32,670
72,606
717,4:35
7,450
15,6:34
117,223
92,975
9,(i7(i
12,325
666
10,712,
8tid
l I I,(I-')
Golf, Tennis, Polo,
Horse Back Riding,
Trap Shooting
Convenient to the township site and to
the hotel to be built on the beach front,
it is proposed to lay out three 1S-hole Golf
Courses, all starting and finishing at the
Country Club. The development of the
Country Club and the golf courses are in
charge of Donald ,j. Ross, who designed
and constructed the celebrated Pinehurst
courses, and many famous courses in the
North and has to his credit all the well
known courses i 1 Florida, -the Palm
Beach Country ('liil, th( l:"\:(l l'.t'• -
('ountry ('lulu of \1..,
at t6(•ll((rir, the 11,(\ i"11. ( r\ t
the Fort Myers Country Club, :Ind the
St. Augustine links.
The proposed Club House is to be built
on the mainland shore of Lake worth, set
well back from the lake and surrounded
by great lawns and a grove of palms.
The architect's plans call for a magnifi-
cent structure, and no expense will be
spared to make its equipment perfect.
It will contain reception rooms, a high
class restaurant and hall room, dormitories
with forty sleeping rooms with baths, anti
five hundred nlen's lockers and one hun-
dred and fifty women's lockers; its broad
verandas overlooking the lake, \lunvon's
Island, and in the distance the blue Atlan-
tic will provide for guests an ever -changing
panorama of great interest and beauty.
It is hoped that the Club House will he -
come a community center where members
of the cottage colony and guests of the
hotel will gather daily for sport, rest, and
recreation.
•...ii''.�AYfC�A/. /l".. .
Inspecting and Buying Sugar Cane for Planting, East Coast Finance Corporation.
The I )ixie Highway passes through
Kelsey City and motorists will find for
their convenience everything a first-class
garage can supply. Those coming by
yacht or motor -boat will find at the Club
House a pier which offers docking facili-
ties and a safe anchorage. No resort in
Florida, outside of Paltn Beach County,
can boast of such splendid ,opportunities
for boating and bathing as will be avail-
able to our visitors. The Company con-
trols the entire northern end of Lake
\\'orth a0(1 sixteen miles of beach front
on the open ocean.
To this unique spot on the East Coast,
which Nature has favored with lavish
Hand, man, therefore, proposes to bring
all the luxury :Ind co itfort of his civiliza-
tion :old to establish here the. «orld•s
newest and finest playground. Nature
beckons to her children of the North to
come here to work and play in the open
air, where blue skies :ln(1 warns sunshine
give promise Of health and yig' (i . He wh„
answers the call cannot fail to return to 1lis
,vork refreshed and restored, :t better elan
and a More useful citizen.
\latev- followers of Trap Shooting, who
for the past several years have been spend-
ing :t part of each winter in Florida, hay,
expressed :1i1 ( ,pinion that :( "1'r:t;' she „ ), ,
h('.'1 111 it ;its :d' .:l , li 11.:(;,• \, .. ,i
• \1, r('
could be n:ad, \\ ilerc1'v the exl',..se
this ai1i111a1 event would be shared in su( is
a way as to relieve the lover of trap shoot-
ing of a part. This has been accomplished
with the help of NIT-. H. S. Kelsey of Bos-
ton and \V-est Palm Beach, Who is a thor-
ough sportsman and lover of the big ()lit -
of -doors, and at the present time he is
interested in building an empire in the
most favored location 1c1 the United State,.
Palm Beach County, Florida.
Kelsey City is located in Palm Beaci:
County and offers various other attrac-
tions that may be enjoyed by the shooter
and his family and friends. The fishing
is the finest in the world including tarpon,
king tish, and sail fish, and all kinds of
hunting as alligator, hear, wild hog, pan-
ther, turkey, and quail. It is only six
and one-half miles to Palm ,Beach, the
garden spot of Florida, where the ladies
and those shooters who wish, may enjoy
all the social attractions.
Planting our first field of sugar cane. Over seventy-five acres now planted,
East Coast Finance Corporation
Sugar Cane from 8 to 15 feet high gr'xe lg in Palm Beach County '
Field of Sorghum and Northern
Corn about six weeks' old.
orn on Demonstration Farm
Finance Corporation
Physical Assets
Industries, Commissary, General Store and Dairy
This great property bought at a low
figure and possessing immense physical
value is for a short time only, available to
the investor through the purchase of the
8 (; Preferred stock of the Corporation.
Very soon the allotment of five thousand
(5000) shares of 8(, Preferred stock carry-
ing a bonus of 30' ; of Common will be
exhaust ed and then a price will be charged
for the Common stock. The industries
already located and at work are as follows:
Two saw mills are located among our
heavy timber. "I'wo more are ordered.
These first mills, it is estimated can remain
in their present location for two years.
It is believed that at least S75,000 of
profits per year will be realized from the
lumber, and in several tracts the lumber
will return much more than the original
cost of the property. Some idea may be
formed Of the duality of the lumber we
arc producing by viewing the timber in our
various buildings already constructed.
Tlit•
1 it.
( )ur up -to -(late planing mill handle all
our timber from the sa . mills and pre-
pares it for use.
A sand -lime brick plant --One Of the
largest in this country is now completed
at Kelsey City. This is capable of turning
out 4(►,O0N) brick d::ily. It is estimated
:... 71:( profit from tilo l,lant be more
Cnan 81(111,(NX► a year. Three large steel
_.Minders 56 ft. long, 7 ft. in diameter and
weighing 16 tons each. are used to bake
the brick, eaeh cylinder having a capacity
'f 1.1,(XX) brick. The lime is imported from
the Florida Lime Works at Ocala and the
sand used is that found on the propert-..
at Kelsey City, which is in sufficient quan-
'ities to run the plant indefinitely. The
prepared brick are baked from 8 to 10 hrs.
by hot steam and are subjected to a pres-
sure of 125 lbs, to the sq. in. The quality of
these brick is most excellent as they com-
bine the properties of both building and
fire brick. The bricks are made in four
beautiful tints: white, gray, huff, and a
Moorish red and they will not absorb
more than eight to ten per cent of mois-
1 f
ture. They are extremely durable and
each brick will stand a pressure of 125,(X)(1
pounds. The plant covers an area from
106 to 126 feet for the main building.
The cost of the plant is 811),(0). The
manufacturing cost is estimated to be
S7.0) per thousand and the selling price
at the present time at \Vest Palm I3carh
is 828.0() per thousand.
One of the most interesting develop-
ments is the nursery and propagati,)
house. Under the wise direction of out
Treasurer, Prof. Rane, we shall soon have
one of the most approved and up-to-date
nurseries in the country. His broad ex-
perience in growing and propagating all
kinds of plants and vegetables, make him
an ideal director of this work. No other
part of this country offers the wonderful
opportunity afforded here where sunshine,
climate and soil, work together for quick
and abundant yield. We have already
grown under lathe cucumbers for :Northern
markets, potted plants, (lr(0rative ferns,
.-mall orange, and grapefruit trees, and
:.•1r er.. l,rodu('ts adapted to a tropical
li:nat(:. .1 large commodious building
ha, been (•rented for our engineers where
the, drawings and blueprints of our build-
ings arc made and kept.
.5 commissary for the proper feeding of
our mechanics, engineers, and white la-
borers has been constructed. Here, one
hundred men can eat, three times, daily.
Fifty have commodious sleeping quarters
provided for them.
Our genial Gen. Supt. J. D. Clark,
NI. D., is a specialist on Holstein cattle
add knows the pedigrees of that breed
from cover to cover of the register. The
Kelsey City Dairy equipment is his pride
and it is a model for the entire South. No
better barns or pasteurization plant are
to be found anywhere in this country.
These buildings are built of concrete
throughout. Each barn, of which there
are to be four, is to house fifty registered
Holstein cows. Each cow has an indi-
vidual drinking fountain, separate man-
ger, and a barn up to the minute in sani-
tary arrangements. Milk is selling now
at 35 cents per qt. and last winter during
the tourist season $1.25 per qt. was paid
for one special cow's milk.
4
THE KELSEY CITY NEWS
JULY, 1920
East Coast Finance Corporation East Coast Finance Corporation
(Rfn.no.nri,.�, � (./ Ll, /u.:nr; Corporation)
The Largest Development of
its Kind in Florida
The East Coast Finance Corporation was formed to acquire and develop
land into townsites, winter resorts, sugar plantations, cattle farms,
citrus groves, truck farms and industrial sites in
Palm Beach County, Florida
No. 1. First residences at Kelsey City on Lake Front.
No. 2. Our well equipped Planing Mill finishing lumber from two saw mills. Two more new mills will be ordered soon.
No. 3. Two of the four proposed barns completed, and Pasteurizing and Ice Plant in the centre.
*No. 4. Seventy-five acres Northern Field Corn seven weeks old on the Demonstration Farm.
*No. 5. Field of nearly ripe Tomatoes.
*From photographs taken May 6, 1920
Profits from Sugar Very Large
We have available from our large holdings over
30,000 acres of selected sugar -cane land that will
be developed gradually. We plan to grows our own
and ru111':(' ()ur �_ `.\ :': li.i; and we believe that
with a 1()()() ton per day mill and an up-to-date
equipment, the growing, factory, and refining opera-
tions should show a profit large enough to pay the
.tics dividend on our Preferred `t,oc•k and retire a
substantial block of Preferred Stock lI year from
this operation alp one.
The t(m-nsite of Kelsey City. of over '(►l) acres
fronting on Lake Worth, is about ready to commence
the sale of attractive home sites. The lake frontage
of eight miles and townsite together will, without
doubt, pay for the cost of the entire holdings of the
Corporation. An industrial center has already been
established and three industrial plants are now under
construction.
This conservative 8% investment carries with it
the remarkable opportunity to the investor (through
his ownership in the Common shares given as a
bonus) , to participate in the enormous profits now
being made in the development of Southern Florida
—the fastest growing section of the United States.
Enormous Profits from Florida
Investments
Land is appreciating tremendously in value in
Palm Beach County. Every one knows of the mil-
lions made by H. M. Flagler in Florida lands. L. H.
Green, the veteran real estate broker of New York
City and Palm Beach, has made enormous profits
for hundreds of investors; while the huge profit of
400% was made on his Bradley subdivision, in many
instances he has doubled this amount. Dr. Mun-
yon of Philadelphia sold at public auction, at a profit
of 2650%, property which he held for only five years.
A. F. Huston of Coatsville, Pa., bought at $30,000
and soon found his holdings worth $300,000. Prop-
erty held by Sidney Maddock a few years ago at
$18,000, sold for $150,000 this season, (1920) and
the purchasers realized a profit of 50% in 3 days.
Many hundreds of instances of this nature could
be cited.
2.
Common Stock Has Great
Possibilities
ADD TO THE FOREGOING THE FACTS THAT
THE PROPERTIES OF THIS CORPORATION
WERE ACQUIRED AT VERY LOW FIGURES,
THAT THE CAPITALIZATION OF THE CORPO-
RATION IS SMALL IN PROPORTION TO THE
MAGNITUDE OF THE PROPOSITION, AND
THAT DEVELOPMENTS ARE BEING RAPIDLY
PUSHED BY THE CORPORATION, AND IT
MAY BE READILY SEEN THAT THERE SHOULD
BE VERY LARGE RETURNS ON THE COMMON
STOCK
Below is a summary of the salient points:
1. Mr. Kelsey and associates paid approximately
two million five hundred thousand dollars for the
properties, which they turned over to the East
Coast Finance Corporation at cost taking there-
for only Conunon Stock for their interest.
It is conceded by the best real estate authorities
that if the corporation holdings were appraised
to -day, they would be worth more than double
their original purchase price.
3. This Preferred Stock offering of three million
dollars is more than covered by the actual prop-
erty value today.
4. The. Preferred Stock must be retired at par,
plus S% dividends, before the Common Stock
can share in any profits.
This Offer Is Limited to the First
5,000 Shares, and Will Be
Withdrawn on or before
September 1, 1920
5. The investor in the Preferred Stock receives one
share of Common Stock as a bonus, with every
two shares of Preferred. This offer is limited
to the first five thousand shares of Preferred
stock sold.
6. Mr. Kelsey has recently resigned as President
of the Waldorf System Incorporated, that he
might give his entire time to the East Coast
Finance Cprporation.
Abstract title anti legit WOM connec te'LI"r!t?i`The . v ,...,. ., r I .• kJ)
E. J. L'ENGLE, ESQ., LAW EXCHANGE, JACKSONVILLE, FLORIDA
Holdings Now Worth Much More
Than Price Paid for Them
It is conceded by the best real estate authorities that the Corporation holdings
were purchased at very low prices and are among the choicest in Palm
Beach County; that if appraised today they would be worth more
than double their original purchase price.
Management
This Corporation was organized and financed by
successful business men, and is being managed by
them. Their entire stock holdings in the Corpora-
tion are confined to the Common Shares. Not one
dollar do they derive from the profits until the inves-
tor in the Preferred Stock has been paid in full plus
8 per cent, cumulative dividends. With the excep-
tion of the Treasurer, the former Massachusetts
State Forester, who devotes his whole tirne to the
Corporation, no officer receives any salary.
Properties
There has been purchased froiii (i 1 individuals and
estates the following properties :
About 120,000 acres of fertile land and timber
tracts, starting in the rear of West Palm Beach
at the South, running to within one mile of
Jupiter at the North, a distance of 17 miles,
being 9 miles wide in many places. There are
16 miles of ocean frontage, beginning at Jupiter
Point at the North and running intermittently
to Fort Lauderdale at the South.
Over 8 miles of lake frontage and several is-
lands, including Dr. Munyon's 22 acre Island,
taking in the entire North end of Lake Worth.
The 800 acre townsite of Kelsey City, which
is six and one half miles north of West Palm
Beach on the Dixie Highway and Florida East
Coast Railroad, and bordering on Lake Worth.
Earnings Have Already Begun
Two sawmills are already in operation in the woods
and two more are ordered. It costs about $30 Pei
thousand feet to produce the lumber, for which we
have ready sales at over $50 per thousand. The
first mill, it is estimated, can remain in its present
location for two years. It is believed that at least
$75,000 profits per year will be realized from the
lumber and in several tracts the lumber will returi .
much more than the original cost of the property.
A sand -lime brick plant has been erected at Kelsey
City, which will turn out forty thousand brick daily.
It is estimated that the profit from this plant will be
more than (10.000 a year.
THESE PROPERTIES WERE TURNED OVER To
THE CORPORATION AT EXACTLY THE PRICE
PAID FOR THEM BY H. S. KELSEY AND ASS0_
CIATES, THE ORIGINAL PURCHASERS OF
A substantial part of the purchase price of the
properties, which is nearly S2,500,000, has been pad
in cash: the balance may remain on mortgage. pay-_
able yearly for a period of years, or may be t.iken up
at the option of the Corporation. Thcs, i1sortgage
payments and the cost of developing the property
such as building streets. sidewalks, bungalows in th@
townsite, roads, bridges, hotels, orange groves, SThp
and cane sugar mills, industrial plants. etc., w1V be
met through the sale of this Preferred Stod and
from the earnings of the Corporation. and after the -
present financing of the Corporation is comp�
le .�
,
there will be no funded debt or mortgage on the e ,
1111
tire properties.
-�-� $3,000,000
Par Value $100
Eight Per Cent Cumulative Preferred Stock Offering
Available for issue at par and until further notice
$2,500,000
Transfer Agent, Massachusetts Trust Company, Boston, Mass.
Preferred both as to Assets and Dividends
To be Retired at par and Accrued Dividends Before any Dividend is Paid
on the Common Stock
75,000 Shares Common Stock —No Par Value
With every two shares of Preferred Stock, one share of Common is given as a
bonus. This offering is limited to the first 5000 shares of Preferred Stock sold
Officers and Directors
President
HARRY S. KELSEY
Treasurer
FRANK W. RANE, B. AGR., M. S.
Directors
Secretary
ROLLIN T. LINCOLN
J. B. McDONALD, West Palm Beach, Fla. PERCY E. WOODWARD, of Loudonville, N. Y.
President Consolidated Realty Company
Director Palm Beach Bank & Trust Company
SAMUEL L. BICKFORD, of Boston, Mass.
Vice -President Waldorf System, Inc.
Director Manufacturers' National Bank, Cambridge, Mass.
Director Witchcraft Photo Play,, In,
DONALD M. HILL, Boston, Mass.
Trustee William H. Hill Estate, Boston
I , i '-ector Boston Insurance Company, Boston
President k,.nfrew Manufacturing Company, Adams, Mass.
Treasury- Laconia Car Company, Laconia, N. H.
THOMAS F. AHERN, of Providence, R. I
Real Estate Operator
Dire_•to- \Vo::,lorf System, Inc.
President Dexter Realty Trust
FRANK W. RANE, B. Agr., M.S., of Boston, M
Ohio State University, Cornell University, W. Va.
University, New Hampshire College, Fellow A.A.A.
Ex -Massachusetts State Forester
Proprietor Boston Gardening Company
Trustee Kinwood Realty Trust, Albany, N. Y.
President T. M. Walker Company, Springfield, Mass.
Kinney & Woodward Company, Albany, N. Y.
President Waldorf System, Inc.
JAMES H. KENDALL, Holden, Mass., Retired
Formerly of Edw. Kendall & Sons Boiler Works
\'i( (-President Baldwin Chain and Mfg. Company,
1Vorcester, Mass.
OSCAR F. N EY, of Albany, N. Y.
Director Waldorf System, Inc.
Director Boston Casualty Insurance Company
Kinney & Woodward Company, Albany, N. Y.
DONALD J. ROSS, Boston and Pinehurst
Golf Architect
Superintendent Pinehurst Sports
ass. HARRY S. KELSEY, of Boston and Palm Beach
Founder Waldorf Lunch System
S. Chairman Board of Directors, Waldorf System, Inc.
Real Estate Operator
Member Boston and Massachusetts Real Estate Exchanges
Address all Correspondence to the Corporation at the Nearest Office
OFFICES :
213 Clematis Avenue
*"WEST PALM BEACH, FLORI
44 Bromfield Street
DA BOSTON, MASSACHUSETTS